Website Analysis

A website is more than design and technology. It is a marketing tool used to do everything from enhancing an organization’s brand to generating specific action. Using a combination of qualitative and quantitative research methodologies, Trilix Research can provide you with an assessment of the design and functionality of your website. Studies have been conducted to determine every aspect of the web experience — ease of navigation, comprehension of information, impact of design elements, the overall quality of the online experience, even how different buttons impact action.

Trilix Research deploys a variety of techniques in the area of website analysis including:

• Focus groups
• In-depth, one-on-one interviews
• Direct observation

Trilix Research also has the ability to publish surveys to Twitter, LinkedIn and Facebook to facilitate an integrated and managed feedback experience through social media.

By discussing your needs, Trilix Research will provide a customized plan that fits your budget and goals.